the evolution of a logo

the evolution of the logo of indigo..a collaboration between dee and nix 'after a life of ambivalence"..(does that mean my life is un-ambivalent now???!!)

first, we came up with this


then decided to make things simpler and designed this


a cool artist friend make this, using the 'g' as a mother and child


we wanted something hipper, and another friend got inspired and came up with this


i like this..really, but it's been done before..so after all this, we decided to stick with this


other inspired ideas that we can keep on file


and


so there.

here's to indigo, the children that inspired it, and the mums that conceptualized it;)

special thanks to louis fojas, enzo montano, and of course, my darling sister lesleigh